Looking for effective ways to communicate with your property leads, renters, or potential investors? These WhatsApp templates for real estate will help you simplify conversations, respond faster, and close deals quicker — while keeping it personal.
Whether you’re a real estate agent, property developer, or leasing manager, these message templates are designed to save you time, organize conversations, and offer a professional edge.
Let’s explore 20 real estate templates that actually work 👇
Table of Contents
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WhatsApp Templates for Real Estate: Why Use Them
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20 Templates for Real Estate Conversations
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Quick Tips for Writing Templates That Get Approved
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How to Send Templates via WhatsApp API
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Final Thoughts
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Real Estate Template FAQs
WhatsApp Templates for Real Estate: Why You Need Them
WhatsApp has become one of the fastest and most reliable ways to communicate with potential buyers, tenants, and property investors.
But writing the same message over and over again? That’s a productivity killer. Templates make your communication:
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Instant
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Consistent
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Polished
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And more likely to get replies
That’s why using well-crafted templates helps you respond to inquiries, confirm visits, send property details, and more — all within seconds.
20 WhatsApp Templates for Real Estate Conversations
1. New Listing Alert
Instantly share new listings that match buyer preferences.
Message Template:
“Hi [First Name], we just added a brand-new [2BHK Apartment] in [Location] that fits your search! 🏡
Here’s a quick preview:
[CTA Button] – See Property”
2. Site Visit Confirmation
Send a polite confirmation to ensure show-up rates stay high.
Message Template:
“Hello [Name], your property tour for [Project Name] is scheduled on [Date] at [Time].
Our team will be ready to welcome you!
[Quick Reply Buttons]
✅ Confirm
❌ Need to Reschedule”
3. Price Drop Notification
Use price cuts to reignite interest from previously cold leads.
Message Template:
“Good news, [Name]! The price for [Property Name] just dropped to ₹[New Price] 😍
Would you like to take another look?
[CTA Button] – Schedule a Visit”
4. Qualify a Lead
Narrow down preferences before offering options.
Message Template:
“Hey [Name], thanks for getting in touch with us 🏠
To help you better, could you tell us:
👉 Preferred Location?
👉 Budget Range?
[Quick Reply Buttons]
📍 Location
💰 Budget”
5. Appointment Reminder
A simple nudge to reduce last-minute cancellations.
Message Template:
“Hi [Name], a quick reminder: your visit to [Property Name] is scheduled for tomorrow at [Time].
Looking forward to seeing you!
[CTA Button] – Add to Calendar”
6. Share Documents
Send brochures or legal paperwork safely and professionally.
Message Template:
“Hi [Name], here’s the brochure and legal documents for [Project Name] 🏢
Feel free to reach out with questions.
[CTA Button] – Download Files”
7. Invite for Virtual Tour
Offer a contactless way to view a property.
Message Template:
“Hi [Name], ready to explore [Property Name] from home? 🛋️
Join our HD virtual walk-through today.
[CTA Button] – View Now”
8. Post-Visit Follow-Up
Stay top-of-mind after a property showing.
Message Template:
“Hey [Name], it was a pleasure showing you [Property Name] today.
Would you like to proceed, or shall we explore more options? 😊
[Quick Reply Buttons]
Move Ahead
Show More Options”
9. Home Loan Assistance
Offer help before they even ask.
Message Template:
“Hi [Name], need help financing your new home?
We’ve got exclusive tie-ups with top banks to ease the loan process.
[CTA Button] – Apply Today”
10. Last Call on Offers
Build urgency with a deadline.
Message Template:
“Tick-tock, [Name]! The exclusive offer on [Property Name] ends tonight
Secure the best price today!
[CTA Button] – Book Now”
11. Rent Due Reminder
Keep payment reminders polite and professional.
Message Template:
“Hi [Name], just a gentle reminder — rent for [Property Name] is due on [Date].
Please make the payment to avoid late charges.
[CTA Button] – Pay Now”
12. Move-In Checklist
Make moving day easier for tenants.
Message Template:
“Hi [Name], welcome to your new space at [Property Name]!
Here’s everything you need: gate pass, WiFi info, keys, and more.
[CTA Button] – View Checklist”
13. Referral Request
Turn loyal customers into brand advocates.
Message Template:
“Hey [Name], had a great experience with us?
Refer your friends & earn exclusive perks!
[CTA Button] – Refer Now”
14. Ready-to-Move Property Alert
Highlight properties that are good to go.
Message Template:
“Looking for immediate possession? [Name], check out this ready-to-move-in [Property Name]
Fully furnished and waiting for you!
[CTA Button] – Book Visit”
15. Construction Progress Update
Keep buyers updated with ongoing project milestones.
Message Template:
“Hi [Name], here’s your latest update for [Project Name]
Construction is on track! Tap below for images and timeline.
[CTA Button] – View Update”
16. Post-Sale Services
Stay helpful even after the sale.
Message Template:
“Congrats on your new home, [Name]!
Need help with interiors or service support? We’ve got you.
[Quick Reply Buttons]
🛋️ Interiors
🛠️ Maintenance”
17. Festival Offers
Use special days to trigger special actions.
Message Template:
“Celebrate this [Festival Name] in a new home!
We’re offering ₹[Amount] off on selected listings. Valid till [Date].
[CTA Button] – Grab the Deal”
18. Open House Invitation
Let leads explore with ease.
Message Template:
“You’re invited, [Name]!
Join us at the open house for [Property Name] this weekend.
Walk in, ask questions, and feel at home!
[CTA Button] – RSVP Now”
19. Property Comparison Message
Help buyers choose by comparing options.
Message Template:
“Hi [Name], we’ve compared [Property A] and [Property B] to help you decide
See side-by-side price, amenities, and location differences🏠.
[CTA Button] – Compare Now”
20. Feedback Request
Capture insights after every interaction.
Message Template:
“Hi [Name], thank you for visiting [Property Name]!
We’d love to know how we did 🙏
[CTA Button] – Leave Feedback”
Writing Template Messages That Get Approved
When creating or submitting a WhatsApp message template:
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Use placeholders like [Name] or [Property Name] for personalization
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Keep button texts under 20 characters
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Add value: share info, confirm details, or guide action
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Include emojis tastefully
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Avoid grammar/spelling errors — WhatsApp rejects poor templates
Sending WhatsApp Templates the Smart Way
To send these templates automatically or beyond the 24-hour reply window, you’ll need access to the WhatsApp Business API.
With tools like Automate AI, you can:
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Upload templates for review
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Trigger them via chatbot flows or CRM
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Schedule campaign delivery
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Track open & click performance
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Route to live agents when needed
Final Thoughts
These real estate WhatsApp templates are designed to help you connect faster, communicate smarter, and close deals with confidence. They’re not just messages — they’re moments that build trust.
Start using them to create a better client experience and watch your conversions grow, one chat at a time. 🏡
❓ FAQs About Real Estate WhatsApp Templates
What is a WhatsApp template message?
A pre-approved, reusable message format used for business-initiated conversations on WhatsApp.
Do I need approval before sending them?
Yes. Templates must be submitted and approved by WhatsApp before use.
Can I send documents or media in templates?
Absolutely! You can include PDFs, images, and videos — just ensure there’s always some text content too.
Can I edit a template after it’s approved?
No, but you can modify the dynamic fields (like names or property details) during sending.
Are these templates free to send?
They are chargeable as per WhatsApp’s conversation pricing model, based on category and region.
