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The Founding Story of Automate AI

Automate AI was born from a simple yet powerful idea: helping businesses unlock the full potential of WhatsApp. The founders, driven by a vision to revolutionize customer engagement, identified a significant gap in the market. Traditional tools lacked scalability, personalization, and the ability to integrate with modern business workflows.

In 2025, Automate AI launched its solution—a blend of automation, AI-driven chatbots, and seamless integration capabilities that would empower businesses to create personalized, scalable, and results-driven WhatsApp campaigns.

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Founders & Marketers Love us

What we do?

At its core, Automate AI is more than just a platform—it’s a complete solution designed to help businesses leverage WhatsApp as a powerful growth tool. By integrating cutting-edge technologies such as AI-driven chatbots, live chat systems, and advanced analytics, Automate AI enables businesses to provide seamless customer experiences while driving revenue growth.

From small startups to global enterprises, Automate AI has emerged as the go-to partner for companies looking to enhance their customer journeys on WhatsApp.

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Automate AI founded.

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Hardworking group.

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Document workflows.

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Vision & Mission Statements

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Vision

The vision behind Automate AI is crystal clear: to redefine business communication by leveraging the world’s most popular messaging platform—WhatsApp. It aims to empower businesses with tools that enhance customer interactions, create trust, and deliver exceptional engagement. By 2025, Automate AI aspires to be the driving force behind the success of over one million businesses worldwide, delivering innovation and results that make WhatsApp not just a messaging app but a business growth powerhouse.

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Mission

The mission of Automate AI is to transform business communication globally by making WhatsApp the cornerstone of customer engagement. Automate AI aims to empower over 1 Million Businesses by providing cutting-edge, AI-driven solutions that streamline customer interactions, personalize engagement, and drive revenue growth. With a commitment to innovation and trust, Automate AI strives to create seamless, impactful, and customer-centric experiences that not only address today’s business challenges but also help shape the future of communication.

Our Values it’s Simple!

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Make an impact

At Automate AI, every action is driven by the desire to make a meaningful impact. Whether it’s helping businesses scale their revenue or improving customer interactions, we focus on creating solutions that deliver tangible results. Our goal is to empower companies worldwide to connect with their customers in ways that truly matter and drive measurable success.

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Learn

Continuous learning fuels innovation. At Automate AI, we embrace curiosity and foster a growth mindset, encouraging our team and partners to explore new ideas, stay ahead of industry trends, and improve every day. This commitment to learning ensures that we always deliver cutting-edge solutions to help businesses thrive in a competitive environment.

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Have fun

Work doesn’t have to be dull! We believe that creativity and innovation flourish when people enjoy what they do. At Automate AI, we cultivate a culture where collaboration, passion, and excitement are at the forefront. By having fun, we ensure that our journey is as rewarding as the destination—both for our team and the businesses we serve.

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Empathy

Empathy lies at the heart of everything we do. Understanding the needs, challenges, and goals of our customers allows us to craft personalized solutions that truly resonate. By putting ourselves in the shoes of both businesses and their customers, we create tools and experiences that drive trust, loyalty, and long-term success.

Clients feedback

Don't just take our words for it!

star star star star star

I was intimidated by chatbot building at first, but this platform made it so easy! The drag-and-drop feature is incredibly intuitive, and I had my first bot up and running in under 10 minutes. Highly recommend!

Nikhil
star star star star star

Boosted Our Marketing Campaigns!” The platform is simple to use, and the results are fantastic. We’ve been able to run highly targeted campaigns and measure success with ease. The ability to send bulk messages, automate responses, and track performance has really enhanced our marketing strategy. Great service!

Shweta
star star star star star

Highly recommended for anyone seeking top-notch service and support!

Digital Xedbex
star star star star star

"5/5 stars! I'm impressed with its capabilities. The AI assistant has been a game-changer for my business, helping me with tasks and providing valuable insights. The platform is user-friendly and easy to navigate. Highly recommend!"

Dishu K
star star star star star

“We’re looking for people who share our vision! most of our time used to be taken up by most of alternate administrative work whereas now we can focus on building out to help our employees.”

Mark Zellers
CEO, Co-Founder.
star star star star star

“We’re looking for people who share our vision! most of our time used to be taken up by most of alternate administrative work whereas now we can focus on building out to help our employees.”

Natalia Larsson
CEO, Co-Founder.
star star star star star

“We’re looking for people who share our vision! most of our time used to be taken up by most of alternate administrative work whereas now we can focus on building out to help our employees.”

Sarah Edrissi
CEO, Co-Founder.
star star star star star

“We’re looking for people who share our vision! most of our time used to be taken up by most of alternate administrative work whereas now we can focus on building out to help our employees.”

Anna Yon
CEO, Co-Founder.
star star star star star

“We’re looking for people who share our vision! most of our time used to be taken up by most of alternate administrative work whereas now we can focus on building out to help our employees.”

Mark Zellers
CEO, Co-Founder.
star star star star star

“We’re looking for people who share our vision! most of our time used to be taken up by most of alternate administrative work whereas now we can focus on building out to help our employees.”

Natalia Larsson
CEO, Co-Founder.
star star star star star

“We’re looking for people who share our vision! most of our time used to be taken up by most of alternate administrative work whereas now we can focus on building out to help our employees.”

Sarah Edrissi
CEO, Co-Founder.
star star star star star

“We’re looking for people who share our vision! most of our time used to be taken up by most of alternate administrative work whereas now we can focus on building out to help our employees.”

Anna Yon
CEO, Co-Founder.

Some clients feedbacks

Brand Brand

“We’re looking for people who share our vision! most of our time used to be taken up by most of alternate administrative work whereas now we can focus on building out to help our employees.”

Mark Zellers
CEO, Co-Founder.
Brand Brand

“This powerfull tool eliminates the need to leave Salesforce to get things done as I can create a custom proposal with dynamic pricing tables, and get approval from my boss all within 36 minutes.”

Natalia Larsson
Director of Sales
Brand Brand

“We are based in Europe and the latest Data Protection Regulation forces us to look for service suppliers than comply with this regulation and as we look to create our website and this builder just outstanding!”

Sarah Edrissi
Lead Marketing

How we got here

2014

Where the idea come up of Lexend 🙂

2015

Launched our first business that can be created in minutes, build meaningful relationships.

2016

Opened our new office in Toronto, CA

2019

Moved to Silicon Valley whereas now we can focus on building out to help our employees.

2020

Opened a new office in London, UK.

Today

Top-rated software solution for service suppliers.

Our Executive Team

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Mark Zellers
Founder & CEO
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John Zellers
Co-Founder
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Kim Yun Son
Engineering Manager
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André Garcia
Product Manager
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Peter Lary
UX Researcher
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Henry Matt
Customer Success
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Natalia
Lead of fun
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Larry
Director of Joy

We’re looking for people who share our vision!

Have what it takes to be one of us.

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