With over 98% open rates and 45–60% click-through rates, WhatsApp is hands down the most effective platform to connect with your customers. Whether you’re nurturing leads, confirming payments, or sending reminders, business notifications through Automate AI on WhatsApp let you engage users exactly when it matters.

If you’re using the WhatsApp Business API, every outbound message begins with a WhatsApp Message Template—the only way to initiate conversations. These templates go through WhatsApp’s templates approval process, ensuring content quality, compliance, and a great user experience.

But let’s face it—navigating template rules, formatting, and compliance can be overwhelming.

So, we’ve simplified it for you. Here’s a curated list of 10 Powerful WhatsApp Template Messages that work across any industry. Ready to automate your communication?

WhatsApp Template Guidelines You Shouldn’t Ignore

Before you dive into templates, here are a few quick rules to follow when creating messages:

  • Use bold, italics, and strikethrough formatting for emphasis.

  • Emojis? Absolutely! They personalize and liven up your text.

  • Add Call-To-Action (CTA) or Quick Reply buttons, keeping character limits (20 characters max).

  • Keep the structure clean and message intent crystal clear to avoid rejection from WhatsApp.

10 High-Impact WhatsApp Template Messages Every Business Needs

Let’s explore these templates and see how Automate AI helps you automate them effortlessly.

Payment Notifications on WhatsApp

Payment Due Reminder

Hi [Name], your payment of [Amount] is due on [Date].
Tap the button below to complete your payment.

CTA: Pay Now

Automated Reminder

Hi [Name]! Here's your payment link for [Product/Service] - [Amount].
Complete the payment to confirm your order. Welcome to [Brand Name]!

CTA: Pay Now

Payment Confirmation

Hi [Name], thanks for choosing [Brand Name].
Your payment of [Amount] has been successfully received.

➡ Automate Razorpay or Stripe payment link delivery through Automate AI and track conversions in real-time.

Greetings / Welcome Messages

Make first impressions last.

Welcome Template

Hi [Name], welcome to [Brand Name]! 🎉
We’ll use this chat to send you helpful updates, reminders, and offers.

Quick Reply: STOP

Another variation:

Hey [Name], great to have you with us!
Feel free to ask any questions. We’re just a message away.

Feedback Collection Templates

Gather feedback to improve and retain customers.

Feedback Request

Hi [Name], how was your experience with [Brand Name]?
We’d love your feedback to help us serve you better.

Quick Replies: Excellent | Satisfactory | Needs Improvement

You can also add a follow-up offer as a thank-you to boost repeat purchases.

Festive Greetings & Promotions

Connect during festive seasons and promote offers creatively.

General Festive Wish

Hi [Name]! 🌟 Wishing you a joyous and fulfilling [Festival Name].
May your days be filled with positivity and success.

Festival + Promo

Hi [Name], this festive season, celebrate with a special gift from [Brand Name]!
Use code [DISCOUNT] for [Offer Details].

Newsletter Opt-In Confirmation

Newsletter Signup

Thanks for joining our WhatsApp newsletter, [Name]!
Stay tuned for the latest insights and updates in [Industry].

Event/Webinar Invitations

Event Invite

Hi [Name], you're invited to a FREE session with [Speaker Name] on [Topic].
Date: [Date] | Time: [Time]Reserve your spot now and learn insider secrets to grow your business.

CTA: Book Now

Referral Program Templates

Turn customers into brand advocates.

Referral Message

Hi [Name], refer your friends to [Brand Name] and earn [Reward]!
Your referral code: [Code] Share and earn today!

Appointment Reminders

Reduce no-shows and streamline your schedule.

Appointment Reminder

Hi [Name], please confirm your appointment with [Business Name] scheduled for [Date/Time].

Quick Replies: Yes | Reschedule

Customer Service Notifications

Deliver proactive support with personalized templates.

Support Message

Hi [Name], we're sorry to hear you're facing an issue.
Our team is on it and will update you shortly.

Customer Engagement & Loyalty Offers

Birthday Wish + Offer

Hey [Name], happy birthday! 🎂
Enjoy [Offer] on us today. Use code [BIRTHDAYDEAL] at checkout.
Offer valid till midnight!

Loyalty Program Message

Congrats [Name]! You've completed your 10th purchase with [Brand Name]. 🎉
Here’s a 50% off code: [LOYALTY50]

Why Choose Automate AI for WhatsApp?

Automate AI is more than just a messaging platform. It’s a WhatsApp Business API powerhouse—built to scale with your business.

With Automate AI, you can:

  • Send Broadcasts to Unlimited Users

  • Automate Transactional Messages

  • Respond with 1:1 Live Chat

  • Trigger Retargeting Workflows

  • Integrate with CRM tools, payment gateways & more

And the best part? All with end-to-end encryption and full compliance with WhatsApp’s messaging policies.

Ready to Get Started?

Create your free Automate AI account today and explore how you can transform customer engagement on WhatsApp.

✅ No credit card needed
✅ Free Forever Plan

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Nikita UC
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