Looking to level up your WhatsApp marketing and customer communication for banking, insurance, or financial services?

You’re in the right place.

Whether you need to notify users about a new account, send transactional alerts, follow up after a consultation, or promote a new insurance plan — WhatsApp Template Messages make it easy.

In this article, we’ll walk you through 14 tried-and-tested WhatsApp templates curated for financial institutions, banks, and insurance companies — all of which can be sent using Automate AI’s WhatsApp API platform.

Let’s get started!

WhatsApp Template Messages for Insurance Providers

1. Onboarding Message for New Insurance Customers

A welcome message is your first impression. Use it to set the tone and let customers know what to expect.

Template:

Hi [Name],
Thanks for choosing [Insurance Company].
We’ll use this chat to share policy updates, exclusive offers, and helpful tips.
Reply STOP if you'd rather not receive updates.
— Team [Company Name]

2. Policy Meeting or Appointment Reminder

Send gentle nudges so customers never miss an important insurance discussion.

Template:

Hi [Name],
This is [Agent Name] from [Company Name].
Just reminding you about our call today at [Time].
If you'd like to reschedule, just reply here.
Looking forward to speaking with you.

3. Follow-Up After a Client Meeting

Don’t leave customers hanging. Send a friendly follow-up message after your call.

Template:

Hey [Name],
Thanks for your time earlier!
Let me know when you’d like to continue discussing the [Policy Type] options we spoke about.
Here to help anytime.
— [Agent Name], [Company Name]

4. Policy Application Approved

When policies get approved, make sure your customer feels informed — and excited.

Template:

Hi [Name],
🎉 Your [Policy Name] application has been approved!
Log in to your account to view the policy details.
Need help? Our team is just a message away.
CTA: View Details | Chat Now

5. Insurance Campaign or Offer Message

Boost your reach by promoting new plans, discounts, or seasonal campaigns via WhatsApp.

Template:

Hi [Name],
Secure your future with [Policy Name] starting at just ₹[Amount].
No hidden fees. Full protection. Limited-time offer.
Tap below to explore the plan.
CTA: View Plan | Talk to Us

WhatsApp Template Messages for Banking & Fintech

6. Resume Incomplete Loan or Account Applications

Get customers back on track when they’ve dropped off during the application process.

Template:

Hey [Name],
Looks like you didn’t complete your [Loan/Account] setup at [Bank Name].
Click below to resume — it only takes 2 minutes.
CTA: Finish Application | Need Help?

7. Loan Approval Confirmation

Keep users in the loop with a confirmation and easy next steps.

Template:

Hi [Name],
Good news! 🎉 Your loan has been approved by [Bank Name].
We’ve attached your documents for review.
Need help understanding them? We’re here.
CTA: View Docs | Call Support

8. New Bank Account Created

Welcome new customers and establish what they can expect going forward.

Template:

Thank you for opening your new account with [Bank Name]!
We’ll use this space to update you on transactions, promotions, and monthly summaries.
To stop receiving messages, reply STOP.
— Your [Bank Name] Team

9. Promote Loan or Credit Card Offers

Let customers know about exciting financial products they’re eligible for.

Template:

Hi [Name],
We’ve got great news — you’re pre-approved for a ₹[Loan Amount] at [Interest Rate]% interest.
This exclusive offer is valid until [Date].
Tap below to take the next step.
CTA: Apply Now | Speak to a Banker

Banking Notifications & Security Alerts

10. Debit Transaction Alert

Keep customers instantly informed about any transactions on their accounts.

Template:

[Bank Alert]
An amount of ₹[Amount] has been debited from your account ending in [XXXX].
Updated Balance: ₹[Balance] If you didn’t authorize this, call us immediately.
CTA: Report Fraud | Call Support

11. OTP for Secure Transactions

Send OTPs with a clear reminder to protect customer security.

Template:

Your OTP is [XXXXXX] for the transaction of ₹[Amount] using your card ending [XXXX].
Valid for 5 minutes. Never share it with anyone.
— [Bank Name]

12. Monthly Account Statement Notification

Deliver monthly statements securely through WhatsApp with PDF attachments.

Template:

Hi [Name],
Your account statement for [Month] is now available.
Tap below to download your PDF statement.
CTA: View Statement | Contact Us

Note: Use “Media” template type to attach the PDF file.

13. Fraud or Unusual Activity Alert

Notify customers immediately about potential fraud.

Template:

🚨 Security Alert from [Bank Name] We noticed some unusual activity on your account.
If this was you, no action needed.
If not, tap below to secure your account.
CTA: Review Activity | Call Support

14. Scheduled Maintenance Notification

Avoid panic by informing customers ahead of time about downtime or updates.

Template:

Heads up, [Name]!
We’ll be performing maintenance on [Day], from [Time] to [Time].
Some services may be temporarily unavailable during this window.
Thanks for your patience.
CTA: Contact Helpdesk

✍️ Best Practices for WhatsApp Message Templates

Here are a few golden rules to ensure your templates get approved by WhatsApp:

  • Use formatting styles like bold, italic, and emojis (sparingly!) to enhance engagement

  • Keep message content short and clear

  • Avoid misleading content or hard selling — WhatsApp reviews templates before approval

  • Limit CTA and quick reply buttons to 20 characters

  • Always offer an opt-out option if you’re sending promotional content

💡 How to Send These Templates with Automate AI

To use these templates on WhatsApp, you need access to the WhatsApp Business API — and Automate AI makes that super simple.

With Automate AI, you can:

✅ Send template messages to unlimited opted-in users
✅ Automate alerts like OTPs, approvals, and drop-off reminders
✅ Run marketing broadcasts to promote loans or policies
✅ Handle queries with live agents or chatbots
✅ Retarget based on user behavior
✅ View real-time delivery, click, and read metrics

All from one powerful WhatsApp dashboard.

🚀 Ready to Get Started?

Launch your first WhatsApp campaign in minutes with Automate AI’s intuitive, no-code platform.

Try it today:-

Create Your Automate AI Account

  • Full Name

  • Email

  • WhatsApp Number

  • Password (8+ characters)

💬 Access live chat, templates, campaigns & more
🔐 100% secure | No developer required

 FAQs About WhatsApp Template Messaging

1. Can I send marketing templates on WhatsApp?
Yes, but only to users who’ve opted in. You can use promotional templates like offers, campaigns, and upsell messages — all through Automate AI.

2. Do I need WhatsApp Business API to send templates?
Yes. Only WhatsApp API supports sending templates at scale. Automate AI handles the entire setup — no technical work needed.

3. How long does template approval take?
Templates are reviewed by WhatsApp and typically approved within 1–3 hours if they follow the content guidelines.

4. Can I send files or documents in templates?
Absolutely! Use “Media” template types in Automate AI to attach PDFs like monthly statements, invoices, or policy documents.

5. Can I personalize WhatsApp templates?
Yes! Use dynamic variables like [Name], [Amount], [Date], etc., to personalize each message based on user data.

Get Started with us Today

author avatar
Nikita UC
See Full Bio

Leave a Reply

Broadcast, Automate, Engage, Sell - Do Everything with the Smartest WhatsApp Engagement Platform

Image
Image

theautomate.ai © 2025, All rights reserved.

English
Back
WhatsApp
Skype
Email