If you’re part of a travel agency and wondering how to connect with your audience on WhatsApp, you’re in the right place.
Whether you’re running flash sales, sending boarding reminders, or sharing travel content, WhatsApp Business API is a fantastic tool to stay in touch with customers — in real time and at scale.
In this blog, we’re sharing 14 ready-to-use WhatsApp template messages designed just for travel and tourism businesses. Plus, you’ll learn how to use them effectively using Automate AI’s platform.
Let’s jump in.
Onboarding Template for New Travel Customers
Kick off the relationship with a friendly welcome and let them know what to expect. Always include an opt-out option.
Template:
Quick Reply Button: STOP
Promotional WhatsApp Message Templates for Travel Deals
One of the biggest advantages of WhatsApp? Open rates above 95%. Use it to promote seasonal packages, flight discounts, or curated travel plans.
Sample Templates:
Retargeting Messages for Interested Travelers
Automate AI helps segment your audience by who viewed, clicked, or ignored your last campaign. With this, you can send personalized follow-up messages.
Retargeting Template:
Flight Reminder Templates
Keep your travelers informed about their boarding times and any last-minute tips before takeoff.
Flight Alert Templates
Use WhatsApp automation to notify customers when check-in opens or flights are delayed.
Newsletter & Travel Content Templates
Got a blog or travel tips to share? WhatsApp has a higher click-through rate than email.
Feedback & Review Template for Travel Services
Post-trip feedback helps you improve your services and boost credibility.
Referral Program Templates
Encourage customers to invite their friends and reward them in return.
Important Guidelines for WhatsApp Message Templates
Before you send, remember:
✅ Templates must be pre-approved by WhatsApp
✅ You can use bold, italics, and strikethrough for formatting
✅ Include buttons like CTAs and Quick Replies (max 20 characters)
✅ Avoid errors — grammar, spelling, and layout matter
✅ Use emojis to add personality 🌍 ✈️ 🏖️
How to Send These Templates Using Automate AI
To send any of the above messages, you’ll need to use Automate AI’s WhatsApp API platform.
Once you’ve onboarded:
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✅ Build or upload your template
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✅ Submit for WhatsApp approval
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✅ Broadcast it to opted-in users (no manual work needed!)
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✅ Automate follow-ups, replies, and segmentation
You can also send newsletters, reminders, or feedback loops at scale — without coding or switching platforms.
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Frequently Asked Questions
1. What are WhatsApp template messages?
These are pre-approved message formats that businesses can send to users after the 24-hour customer service window has closed. They’re used for promotional, transactional, and informative notifications.
2. Do I need WhatsApp’s approval to send these?
Yes. Every new message template must go through WhatsApp’s approval system. It usually takes a few minutes to a few hours.
3. Can I edit a template after it’s approved?
No. Once approved, the fixed text part cannot be changed. You can, however, edit dynamic fields like [Name] or [Destination].
4. Can templates include media like images or PDFs?
Yes. WhatsApp templates can include text, images, videos, or documents. But every media message must include some text as well.
5. What content is allowed in WhatsApp templates?
Make sure your messages follow WhatsApp’s business guidelines. Avoid spammy language, misleading offers, or abusive content. Stick to clear, professional, and respectful tone.
