Facebook Lead Ads integration

Reply to ad leads in seconds.

Every new lead from your Facebook and Instagram lead forms is saved as a contact, and can get a WhatsApp message straight away.

  • Instant capture
  • Auto message
  • Activity log
How it works

From form to chat.

  1. 1
    Connect your Pages

    Connect the Facebook Pages that run your lead ads. New form submissions reach Automate AI through Meta’s webhook.

  2. 2
    Every lead becomes a contact

    Automate AI fetches the lead’s details from Meta and creates the contact, or updates it if they’re already saved.

  3. 3
    Message them instantly

    Choose to send nothing, an approved template, or a custom message the moment a lead arrives.

What’s included

No lead left waiting.

  • Instant capture

    New leads arrive through Meta’s webhook, no exports.

  • Create or update contacts

    New people are added; existing contacts are updated.

  • Automatic first message

    A template or custom message, or none.

  • Several Pages

    Connect every Page that runs lead ads.

  • Activity log

    See each lead that came in and what happened.

  • Follow-ups

    Add leads to drip sequences and campaigns.

Questions

Facebook Lead Ads FAQ

Can Facebook lead form leads go straight into WhatsApp?

Yes. Each new lead is saved as a contact in Automate AI, and you can send them an approved WhatsApp template or a message automatically.

Do Instagram lead ads work too?

Lead forms are owned by your Facebook Page, so leads from those forms arrive the same way.

Do I need consent to message leads on WhatsApp?

Yes. WhatsApp requires people to opt in before a business messages them, so say in your lead form that you’ll contact them on WhatsApp.

Is this the same as Click-to-WhatsApp ads?

No. Click-to-WhatsApp ads open a chat directly. Lead Ads collect a form, and Automate AI then messages the lead.

Turn ad leads into conversations.

Connect your Facebook Pages and send every lead a WhatsApp message in seconds.