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Template library

WhatsApp templates for healthcare.

These templates help clinics, hospitals and dental practices manage appointments: confirmations, reminders, changes and opening hours. They stay on logistics on purpose, with no health details of any kind.

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10 sample templates

Appointment confirmation

Utility

Send as soon as a patient books.

Hi {{1}}, your appointment at {{2}} is confirmed for {{3}} at {{4}}. Please reply here if you need to change it.

Sample: Priya · Example Clinic · Tuesday · 10:30 AM

Appointment reminder

Utility

Send the day before a visit.

Hi {{1}}, this is a reminder of your visit to {{2}} tomorrow at {{3}}. Please let us know if you can make it.

  • I’ll be there
  • I need a new time
Sample: Rohan · Example Clinic · 4:15 PM

Appointment moved

Utility

Send when the clinic has to change a booking.

Hi {{1}}, we’ve had to move your appointment at {{2}} to {{3}}. We’re sorry for the change. If the new time doesn’t suit you, reply here and we’ll find another.

Sample: Sara · Example Clinic · Thursday at 11:00 AM

Running late notice

Utility

Send on the day when appointments are running behind.

Hi {{1}}, appointments at {{2}} are running about {{3}} behind today. We’re sorry for the wait. You’re welcome to arrive a little later.

Sample: Neha · Example Clinic · 30 minutes

Missed appointment

Utility

Send the same day when a patient doesn’t arrive.

Hi {{1}}, it looks like you couldn’t make your appointment at {{2}} today. If you’d like a new time, tap below and our front desk will help.

  • Choose a new time
  • No, thank you
Sample: Arjun · Example Clinic

Closure affecting a booking

Utility

Send to patients whose booking falls on a day the clinic is closed.

Hi {{1}}, our clinic will be closed on {{2}}, the day of your appointment. We’re sorry for the trouble. Please tap below to choose a new time.

  • Choose a new time
Sample: Arjun · 26 January

Before your visit

Utility

Send a few days before a visit with arrival details.

Hi {{1}}, for your visit to {{2}} on {{3}}, please arrive 10 minutes early and bring your appointment reference. The map below shows the entrance and parking.

  • Open map
Sample: Priya · Example Clinic · Monday

Booking feedback

Utility

Send the day after a visit. Ask about booking and reception only, never about care.

Hi {{1}}, thank you for visiting {{2}}. How easy was it to book and check in? Please tap a button below.

  • Easy
  • Okay
  • Difficult
Sample: Sara · Example Clinic

New branch opening

Marketing

Send to patients who agreed to receive clinic news.

Hi {{1}}, we’re opening a new branch of {{2}} in {{3}} on {{4}}. You can book at either location from that date.

Reply STOP to opt out

  • See location
Sample: Sara · Example Clinic · Greenfield · 1 May

Holiday opening hours

Marketing

Send before a holiday to patients who agreed to receive clinic news. A general notice like this is marketing.

Hi {{1}}, our holiday opening hours are now set. We’ll be open {{2}} on {{3}}, and back to our usual hours the next day.

Reply STOP to opt out

Sample: Neha · 9:00 AM to 1:00 PM · 31 December

Samples only: Meta reviews every template, so change the wording to match your business. The highlighted parts are variables, filled in for each customer.

Tips for healthcare

Keep to appointments, reminders, opening hours and logistics. Never include a diagnosis, test, result, condition, treatment or medicine.

Check your variables too. A department or clinic name can reveal a person’s health, so use a general name where you can.

Confirmations and reminders for a booked visit are utility. General announcements, such as a new branch, are marketing and need opt-in.

Follow the health-privacy laws in your country, and get a patient’s permission before you message them on WhatsApp.

See how it all works together: Automate AI for healthcare.

Questions

Can a clinic send reports or test results with these templates?

No. This library covers appointments, reminders, opening hours and logistics only. Share results and clinical details only through the channels your local health-privacy rules allow.

Can we promote medicines or health products on WhatsApp?

No. WhatsApp’s policy doesn’t allow medicines, medical devices or other healthcare products to be promoted or sold, apart from narrow exceptions in some countries. None of these templates do that.

Are these healthcare templates ready to use as they are?

Treat them as starting points. Meta reviews every template, so approval isn’t guaranteed. Each clinic should adjust the wording to match what it actually does and check it against local health-privacy rules.

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