Template library

WhatsApp templates for real estate.

These templates help agents, developers and property managers answer enquiries, confirm site visits and keep buyers and tenants updated on payments and documents. They also cover new listings and open houses for people who asked to hear about them.

12 sample templates

Enquiry received

Utility

Send right after someone asks about a property.

Hi {{1}}, thanks for your enquiry about {{2}}. Your contact is {{3}}, who will reply here shortly.

Sample: Rohan · Example Heights · Neha

Site visit confirmation

Utility

Send once a visit is booked.

Hi {{1}}, your visit to {{2}} is booked for {{3}} at {{4}}. Our team will meet you at the site office.

  • Get directions
  • Change the time
Sample: Arjun · Example Heights · Saturday · 11:00 AM

Site visit reminder

Utility

Send the day before a visit.

Hi {{1}}, just a reminder that your visit to {{2}} is tomorrow at {{3}}. Please let us know if your plans have changed.

  • I’ll be there
  • Change the time
Sample: Priya · Example Villas · 4:00 PM

Missed site visit

Utility

Send when a booked visit didn’t happen.

Hi {{1}}, your visit to {{2}} on {{3}} didn’t go ahead. Please tap below to pick a new time or cancel the booking.

  • Pick a new time
  • Cancel booking
Sample: Sara · Example Heights · Sunday

Documents pending

Utility

Send when a booking is waiting on paperwork.

Hi {{1}}, we still need a few documents to move your booking at {{2}} forward. Please share them through the secure link below, not in this chat.

  • Upload documents
Sample: Rohan · Example Heights

Instalment reminder

Utility

Send before a buyer’s payment falls due.

Hi {{1}}, the instalment of {{2}} for unit {{3}} is due on {{4}}. Please reply here if you’d like a copy of your payment schedule.

Sample: Arjun · ₹250,000 · B-204 · 5 May

Rent reminder

Utility

Send to tenants a few days before rent is due.

Hi {{1}}, your rent of {{2}} for {{3}} is due on {{4}}. Please reply here if you have any questions about it.

Sample: Neha · ₹32,000 · March · 1 March

Construction update

Utility

Send to buyers who have already booked a home in the project.

Hi {{1}}, the latest construction update for {{2}} is ready. Tap below to read it and see this month’s site photos.

  • Read the update
Sample: Priya · Example Heights

New listing

Marketing

Send to buyers who asked to hear about homes like this one.

Hi {{1}}, a new {{2}} has just been listed in {{3}}, the area you asked about. Tap below and we’ll send the floor plan and price.

  • Send details
  • Not now
Sample: Priya · 3-bedroom apartment · Greenfield

Open house invite

Marketing

Send to opted-in buyers a few days before the event.

Hi {{1}}, you’re invited to our open house at {{2}} on {{3}} from {{4}}. Come and walk through the homes. No appointment needed.

  • Get directions
Sample: Rohan · Example Villas · Sunday · 10:00 AM to 4:00 PM

Price update

Marketing

Send when a property a buyer saved has a lower price.

Hi {{1}}, the home you saved at {{2}} is now listed at {{3}}. Reply here and we’ll arrange a visit at a time that suits you.

Sample: Sara · Example Heights · ₹8,500,000

Still looking?

Marketing

Send to opted-in leads who have gone quiet for a few months.

Hi {{1}}, are you still looking for a home in {{2}}? Let us know and we’ll only send you what fits.

  • Yes, still looking
  • Not any more
Sample: Neha · Greenfield

Samples only: Meta reviews every template, so change the wording to match your business. The highlighted parts are variables, filled in for each customer.

Tips for real estate

Visit confirmations, rent or instalment reminders and document requests are utility. New listings, price changes and open houses are marketing.

Leads from portals, lead forms and ads need a clear WhatsApp opt-in before you send the first template.

Don’t collect ID copies or bank details in chat. Point buyers and tenants to a secure link or your office.

Share only current prices and availability, and never promise rental income or returns.

See how it all works together: Automate AI for real estate.

Questions

Is a site visit reminder a utility template?

Yes, when the customer booked that visit and the message sticks to the date, time and place. Adding a launch offer makes it marketing.

Can I send new listings to everyone who ever enquired?

Only to people who opted in to hear from you on WhatsApp. Match the listing to what they asked about, and stop as soon as they reply STOP.

Are these real estate templates ready to use as they are?

They’re samples to adapt. Meta reviews every template, so approval isn’t guaranteed. Adjust the wording to match your listings and what you actually do before you submit them.

More templates

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